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Tesco Direct is Britain’s biggest supermarket chain which also offers electricals, clothing and mobile services. Since last year, the supermarket chain doesn’t offer it’s deals just on Black Friday but from Monday the same week. Every day, there are new deals at Tesco Direct.
Here are some examples:
As you can see, the most popular Tesco Direct Black Friday deals were not classic supermarket articles but electricals and game consoles.
Last year, the first deals were valid from Monday before Black Friday. And the first ad leaks were half a week earlier. What can we expect this year? We predict that Tesco Direct will launch their first offers even earlier, somewhere mid-November. They can’t afford to launch their offers after their fiercest competitors.
Like last year, we believe that Tesco Directs deals will be valid until Cyber Monday, at least. Maybe the offers will even be valid for one or two days more.