What is Black Friday?

Black Friday UKBlack Friday is the biggest shopping event in the UK and the second biggest shopping day worldwide. Second only to Singles’ Day which is very famous in Southeast Asia. For all the major retailers, Black Friday marks the beginning of the Christmas season. This year, the event takes place on 23 November 2018.

When is Black Friday

The shopping event takes place one day after the official Thanksgiving holiday in the States, which is always on the fourth Thursday of November. As this is hard to calculate, we calculated the next dates for you:

  • Black Friday 2018: 23 November 2018
  • Black Friday 2019: 29 November 2019
  • Black Friday 2020: 27 November 2020
  • Black Friday 2021: 26 November 2021
  • Black Friday 2022: 25 November 2022
  • Black Friday 2023: 24 November 2023

Which retailers are participating in the UK?

Amazon Cyber Week dealsAll the major British chains are participating. Here’s a list (see our frontpage for details on last year’s deals).

  • Amazon UK
  • AO
  • Argos
  • ASDA
  • Asos
  • B&Q
  • Bensons for Beds
  • Boots
  • Carphone Warehouse
  • Currys PC World
  • Debenhams
  • Habitat
  • Halfords
  • Harveys
  • John Lewis
  • LIDL
  • Marks & Spencer
  • Morrisons
  • Notonthehighstreet
  • Pets at Home
  • Sainsbury’s
  • Superdrug
  • Tesco
  • Wickes

Why is there a Black Friday in Britain? It has nothing to do with British tradition?

Black Friday dateIn 2013 Walmart-owned Asda brought Black Friday to the UK. As the shopping event got a lot of attention from British shoppers, the other major retailers also wanted to take part in the event the next year. Since 2014, almost all UK retailers are participating.

In comparison to the United States, the Black Friday offers in UK are valid earlier. Most retailers start with their pre-Black Friday deals as soon as mid-November. But still, usually you can find the best offers on Black Friday itself.

Most deals are valid online and offline. We recommend buying online. It’s less of a hassle, you don’t have to wait in line, you can compare the prices easier and last but not least, most items are delivered for free.

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